
IN THE MEDIA
Michael Boud in the media: recruitment and professional networks
Michael Boud shares his expertise and practical experience in recruitment, referral recruitment, professional networks and labour market developments through industry publications, podcasts and webinars.
This page brings together a selection of interviews, articles, podcasts and webinars on finding professionals, reaching them and encouraging them to explore new opportunities.
Publications, podcasts and webinars

WERF& · 27 JANUARY 2026
Why referral programmes still fail
New benchmark figures show why many referral programmes are lagging behind and what leaders are doing differently in terms of activation and structural embedding.

MKB-ADVIESRAAD · 5 JANUARY 2026
The essence of word-of-mouth recruitment
Michael Boud on referral recruitment, ambassadorship, and what is needed to make word-of-mouth recruitment work structurally.

UWV · 12 MARCH 2025
It starts with being proud
On pride, engagement, and how employees can become credible ambassadors through a positive work experience.

GEEC · 7 MARCH 2025
The power of ambassadors
Michael Boud on building scalable ambassador programmes and the conditions that actually mobilize employees.

TALENT CRUNCH · 7 MARCH 2025
Referral Benchmark webinar
Insights from the Referral Recruitment Benchmark into successful referral programmes and why structural activation is crucial for results.

DE TELEGRAAF · 25 NOVEMBER 2023
Rewarding works, listening wins
Why a higher referral bonus does not automatically work better and listening to what motivates employees often yields better results.

WERF& · 17 NOVEMBER 2023
Word of mouth proves its worth
Research shows how organisations utilise word-of-mouth recruitment and why the quality of referred candidates remains a key strength.

WERF& · 25 SEPTEMBER 2023
Topicus: referral success factors
Five lessons from a referral programme in which activation and sustained engagement result in a large share of new colleagues.

WERF& · 23 JANUARY 2023
8 surprising referral figures
Eight research findings on compensation, employee satisfaction, and activation show what is associated with successful referral recruitment.
